The Lab: Where Democrats
Learn Fast Enough to Win
Introducing the Lab
Our new model for evolving Democratic playbooks to win, designed to push the Democratic ecosystem into the modern age. It’s where Democrats can finally test ideas the way commercial organizations do, replacing a long-standing resistance to experimentation with a structure that forces learning and iteration.
APPLICATIONS ARE OPEN NOW THROUGH MARCH 11
How It Works
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Why This Matters Now
We won’t win by doing last cycle's tactics slightly better. We'll win by adapting faster to fundamentally new terrain, starting with the midterms. TFC’s superpower has always been building new models to meet the moment. We're building the infrastructure to ensure Democrats aren't just keeping pace but are setting it to win.
The last year has felt like a tectonic shift. The midterms have many crucial and close races in the House, Governorships and state legislatures that will be decided by slim margins. We have to evolve to win.
To win in the future, we must uncover what is working and, just as importantly, what isn’t. It’s the same model the best commercial companies use and it’s time to build this advantage for Democrats.
Ready to get started?
Get support from the best
Julie is an experienced marketing leader who has driven high impact programs at tech companies including Meta, Uber, and Etsy. She has led dynamic teams to develop significant brand and product engagement initiatives and is passionate about applying her expertise to support democratic campaigns.
After beginning his career in investment management at J.P. Morgan and First Republic, Greg worked as a product manager and account executive at Chartboost, a mobile ad platform, and was the Founding Business Lead at Myra Labs, which focuses on bringing artificial intelligence to customer care. Greg holds a BA from UC San Diego.
Who should apply
Tech for Campaigns is a hybrid PAC registered with the Federal Election Commission (FEC). Your organization must be permitted to accept contributions, up to the amount requested in the proposal, from a federal hybrid PAC’s non-federal (“soft money”) account.
What we're excited about?
Examples: AEO (surfacing issues or people in AI Chat), making questions about voting easier, creating content - AI influencers and beyond.
Examples: Exploring Reddit, Twitch Livestreams, newsletters or Substack for persuasion.
Examples: Are there new ways to run email programs- membership models, fewer comms? is texting constantly harmful? Can digital and field work better together?
Ready to test what could change politics?
